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Ø Successful Enterprise Architect with 14+ years architecting and
leading complex distributed systems architecture that aligns business
strategy, process, and architecture with business goals
Ø Experienced in leading and managing a team of ~20 onshore and off
shore developers overseeing multiple projects. Spearheaded and co-led the
creation of in-house innovation lab to create creative solutions in
emerging technology
Ø Expertise in leading variety of
systems such as web applications, mobile sites and apps, e-commerce sites,
CRM implementations, master data management based solutions, social
integration, and data management programs
Ø Proven expertise in producing architectural artifacts in UML such as
architecture roadmaps, as-is architecture, and future state architecture
and transition architectures. Experienced in creating architecture for
different viewpoints, logical and physical architectures, integration
architectures, and traceability maps.
Ø Experienced in designing and integrating backend systems by exposing
and consuming business logic as RESTful and SOA web services.
Ø Responsible for creating data flow diagrams, integration with CRM
vendor, implementing lead generation program and implementing 360 degree
view of consumer by tracking interactions.
Ø Expert in architecting object oriented applications by implementing
design patterns using .NET, ASP.NET MVC framework, Python, Django, SOA,
SQL, WCF, and Entity Framework
Ø Experienced in designing native mobile application using Objective
C, hybrid apps using PhoneGap plugin and architecting responsive sites
using HTML5, CSS3 and Javascript
Ø Experienced in leading custom solutions supported with social platforms
such as Facebook, YouTube, Twitter, etc
Ø Experienced in creating innovative solutions by prototyping with
electronics platforms such as Arduino and tapping in Kinect API.
Ø Acute knowledge of COTS systems, CMS, Gamification engine, social
applications, integration technologies, and hardware
Ø Skilled in working with stakeholders to devise business strategies
and identifying KPIs for custom solutions including CRM, and social
networking
Ø Strong technology knowledge in cloud
computing, cloud based app engine, big data technology, NoSQL database and
wearable technology
Ø Certified in SOA architecture, and TOGAF 9.0
Craft
NY/McCann NY - New York, NY
May 2013 – Present
Director of
Technology
§ Head and lead the digital operation department overseeing all
digital implementations across multiple channels such as web, mobile,
social, etc and all clients such BI, General Mills, World Childhood
foundation, L’Oreal, etc
§ Responsible for working with the strategy team to devise a
comprehensive solution.
§ Currently leading a Heroku based cloud application (http://www.thankyou.org/) for World Childhood foundation to raise awareness. The site is
Python-Django based app with Postgres backend and integration with Facebook
and Twitter.
§ Leading the implementation of two pharma brands – Tradjenta (https://www.tradjenta.com/) and Jentadueto (https://www.jentadueto.com/). The site is a java site based on PLAY framework hosted in
weblogic. The site integrates with savings card vendor, CRM database and My
Well Planner, behavioral support program
§ Leading implementation of a behavioral support program, My Well
Planner for Tradjenta and Jentadueto brands. My role is limited to tech
consulting, high-level integration, data flows and analytics planning.
§ Leading and overseeing several projects which includes wordpress
based sites, tumblr based sites, flash banners for Loreal, GMI, McCann NY
etc
§ Manage and mentor all the direct reports (front end developer,
backend developers, QA and PM) in the digital department
RAPP - New York, NY
Dec 2009 – May 2013
Associate
Tech Director (Enterprise Architect)
§ Managed and lead multiple projects across different Healthcare
accounts such as GSK, Nestle, Pfizer, and J&J by being the point person
for all technical decision and solutions
§ Managed and mentored onsite developers, onsite QA team and offshore
development team. Assisted developers and architects in defining
architecture, code reviews, framework selection, integration and
development process.
§ Led and architected a SaaS based solution to create custom branded
photo filters using Twitter hashtags to stimulate and curate social
conversation http://poptag.me/ and http://www.rapp.com/what-we-do/product
§ Led Hydration tracking iOS app to track amount water consumed daily.
Features include hydration tacking, filter management, Gamification engine,
social login with Facebook, push notification and event checkins with
Foursquare. The system implements custom Gamification engine with RESTful
service interface and integrating with SilverPop for outbound marketing,
promotions.com for perks, Channel intelligence for e-Commerce and
centralized user management. Technologies used: PhoneGap, HTML5, CSS3, PHP
5.4, MySQL, REST services and Laravel MVC framework.
§ Architected and lead a Gamification based website (http://wbd.hotwheels.com/) to increase user engagement for Hotwheels.com. Integrated with
Bunchball for Gamification, and Mattel’s promotional framework for user
management. Technologies used: .NET 4.0, ASP.NET MVC 4.0 framework,
BunchBall, SOA web services, and SQL.
§ Managed and architected multiple the Nestle projects such as Gerber
web site (www.gerber.com), Gerber BSP solution, Tasters choice FB apps, and Gerber FB apps.
Developed SOA web services to expose business logic and consumed web
service to integrate with internal user management system. Technologies
used: .NET 3.5, Custom CMS, LINQ, WCF web services, and SQL server
§ Developed high level architectures integrating systems and tech road
maps rationalizing the overall platform
§ Designed and developed proof of concepts like gadget with Arduino
and tapping into MS Kinect sensors
§ Responsible for authoring/reviewing statement of work by estimating
level of effort, budgeting and staffing
§ Led and created cloud architecture to deploy RAPP’s public facing
sites
§ Designed internal QA and development processes by defining the
inputs, outputs and standardizing the document templates for each type of
projects
§ Responsible for providing technical leadership for enterprise wide
implementation of personalized myalli program – http://myalliplan.myalli.com/. Implemented SOA based architecture, integrated with Pluck 4.0 for
social community features and with internal mailing program via MSMQ
§ Worked on designing and implementing a CRM program for LifeScan – www.onetouchdiabetes.com by creating a centralized data mart to capture all customer
interactions from different interactions such as customer service, website,
brand site, fulfillment vendors and warranty vendors. Designed a
comprehensive social media strategy and managed the implementation of
Facebook brand page www.facebook.com/onetouch
§ Led the Pfizer account overseeing the implementation of SEO enabled
Viagra website, Premarin vaginal cream and Unbranded PVC implementations. www.viagra.com, www.premarinvaginalcream.com and www.personalmenopauseanswers.com
§ Oversaw the Humana account by comprehensive technology solution
addressing business goals and strategies. Designed a social media strategy
for Medicare unit by launching a YouTube channel www.youtube.com/humana
§ Performed vendor management, resource management and product
evaluations
§ Executed tech department’s daily Kanban (similar to Scrum) meetings
to keep track of all project status
§ Provide presentations in RAPP to introduce new technologies and new
concepts to generate wide awareness
§ Monitored weekly burn reports of each project to keep track of
resource hours
LBi (formerly IconNicholson) – New York, NY
Apr 2005 – Dec 2009
Technical
Architect
§ Architected and managed technical design solutions for multiple
client accounts such as McKinsey & Co., Hartz Mountain, Chatham
Financial, and Boy Scout of America
§ Managed all client communications by being the point person of the
technical implementations
§ Assisted and mentored junior architects and developers by reviewing
architecrure and performing code reviews
§ McKinsey Recruiting – http://www.mckinsey.com/careers/
- Designed and managed a CMS - Sitecore 5.3, based solution for
McKinsey careers website to provide an effective and interactive user
experience addressing the business goals
- Created a modular architecture empowering business users to create
and manage pages dynamically.
- Defined and provided workflow management and user management program
§ McKinsey Quarterly – http://www.mckinseyquarterly.com/
- Designed and led the technical architecture of and internationalized
McKinsey Quarterly website to enhance offerings and user experience
- The site architecture was designed for multiple locales with ability
to add new languages in future date
- Implemented loosely coupled architecture with ability to render
content for multiple presentation platforms such as web, mobile, tablet
PCs, etc.
- Implemented data replication to manage the performance load and
deliver a scalable site
- The site architecture included .NET platform, ASP.NET 2.0, SQL
Server 2005, Google Search Appliance, Akamai, Omniture SiteCatalyst
tracking 1
· Other projects -
- Boys Scouts of America (IPhone app) - http://www.linktoapp.com/TheBoyScoutHandbook
- Hartz Mountain - http://www.hartz.com/
- Chatham Financial - http://www.chathamfinancial.com/
Past
experiences:
Project
Leader @ Information Builders - New York, NY
from
Jan 2005 – Apr 2005
Tech Lead @
Acclaim Systems -Harrisburg, PA
from
Jan 2000 – Dec 2004
TECHNICAL SKILLS & CERTIFICATIONS
TECHNOLOGIES
.NET Framework
2/3.5/4.0, ASP.NET , ASP.NET MVC Framework, C#, JAVA, Objective-C, Python,
Django, WS02 ESB, MULE, JSP, PHP, PHP MVC frameworks, HTML 4.0/5.0, CSS3,
PhoneGap, SOA, UML, LINQ, WCF, WPF, MS SQL Server 2000/5, Team Foundation
Server, Github, VSS, SVN, Web Services, Heroku, Bunchball, Akamai,
Selenium, Omniture, Google Analytics, Sitecore 6.0, EpiServer, Interwoven,
Pluck, Appature, and Buddy Media
CERTIFICATIONS
TOGAF 9 Certified by Open Group www.opengroup.org/togaf/
SOA Architect Certified by SOA Systems www.soaschool.com
Microsoft Certified Solution Developer (MCSD) by Microsoft www.microsoft.com
Certified in multiple Content Management Server such as Sitecore,
and EPiServer
M.S in
Management of Information Systems (MIS)
2002 – 2004
Shippensburg
University, PA
GPA 3.9/4.0
Studies
focused in application development, IT project management, technology
planning and business case analysis
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