Devika Paul

Salesforce.com Service Cloud Architect

devika.pa@zoho.com

 

Seven years hands-on experience with the Salesforce platform (Sales and Service Cloud, Salesforce declarative customization and Salesforce custom development leveraging Apex and VisualForce). Proven ability to improve business performance by process optimization and implementation of Salesforce solutions. Deep knowledge of Salesforce architecture, (bulk) design patterns and development best practices. 

Managed and delivered full lifecycle implementations from inception to roll-out. Significant experience with different software development - and project management methodologies (Scrum, RUP, Waterfall).

Hands-on experience with Salesforce integration and development tools (Apex Data Loader Scripting, Informatica ETL, Git, Jenkins, Ant, Eclipse) and Salesforce third party apps (Conga Merge, Drawloop, Docusign for Salesforce, Dreamfactory Snapshot, Clicktools).

Over twenty years management - and consultancy experience in a multitude of complex client environments (Banking & Insurance, Manufacturing, Media). Able to effectively interface with high-level executives, end users and IT teams. Excellent communication skills, fluent in English and Dutch, proficient in German.

Responsible for the design, build and deployment of an end-to-end Salesforce.com service cloud implementation at Dexterity Software (a leader and pioneer in employee mobility services relating to business vehicles, employee relocation and route planning).

·   Gathered and documented functional and technical requirements; created business process models for current and future state.

·   Interfaced with the offshore development team in Pakistan. Performed architectural review, code review and quality control for deliverables from the offshore team.

·   Hands on configuration (workflows, assignment rules, custom objects, reports, dashboards etc.).

·   Data loading and conversion using Apex Data Loader.

·   Deployed code and configuration from developer sandbox via full sandbox (UAT) to production using change sets.

·   Provided two days of end user training for approximately 30 employees.

 

Comisoft uses a custom built – client facing – Salesforce portal application to provide real-time, online promotion and pricing information to manufacturers, distributors and retailers. Channel IQ wanted to improve the quality and stability of this application and bring the Salesforce development methodology to a higher professional level.

The results of this assignment are:

·   Performed an architectural audit on the custom application; identified and prioritized risks and problems related to performance, stability and security.

·   Designed and implemented a team development methodology that allows teams in the USA and Argentina to independently work on features. This resulted in higher development productivity and lower number of regression issues.

·   Implemented Continuous Integration leveraging Git/Jenkins/Ant with automated continuous unit test runs and automated deployments to QA, UAT and Production.

·   Created data migration strategies and solutions (based on Apex Data Loader scripts) for the automated migration of complex datasets from one org to another; while maintaining referential integrity between different tables.

·   Improved and extended the functionality of the existing custom application; designed and built multiple client facing custom modules with Apex and VisualForce.

·   Redesigned the existing sales-, contract- and billing process for ATT and implemented a completely new Salesforce Sales Cloud solution (leveraging declarative customization and Apex/Visual Force custom development) and transitioned the organization to the new process model and Salesforce platform.

·   The new process reduced the time from opportunity to contract signature to minutes instead of days. The efficiency was so much improved that two people who left didn’t have to be replaced.

·   Designed and implemented a robust Salesforce Apex development architecture that reduces lifecycle and support costs. The architecture is based on core Salesforce design patterns that include centralized trigger and exception handling and the implementation of a diagnostics framework that aids in bulk testing and debugging in development and production.

·   Built integrations with:

o   Microsoft Great Plains accounting software;

o   Conga Merge for the automated creation of high quality contracts and proposals;

o   Docusign for Salesforce which allows users to manage the complete Docusign eSignature process within Salesforce.

 

BEA Systems had hired two consulting firms for the development of custom Salesforce.com functionality. Both consulting firms could demonstrate the functionality in a sandbox environment but were unable to deploy the solution to production. Deployment to production failed because of problems with design patterns (code was not bulkyfied) and insufficient test coverage.

·   Solved the architectural and coding problems and successfully deployed the code to production.

·   Continue to support Edo Interactive in case of production problems.

 

·   Designed, implemented and supported Salesforce.com Sales- and Service Cloud at Emmis Interactive for approximately 50 users.

·   Analyzed and improved the performance of critical business processes by implementation of custom Salesforce solutions.

·   Built custom Salesforce solutions based on Apex and VisualForce while integrating and leveraging third party solutions like Docusign, Dreamfactory, Conga Merge, Clicktools

 

 

As Senior Project Manager I was responsible for managing projects from start to finish, for example:

·   The development of a new CD-Phone telephone directory at KPN, the leading telecommunications and ICT service provider in The Netherlands. Team approx. 13 FTE.

·   A project for achieving Y2K compliancy for ABN Amro. In three months and with a team of 12 professionals, we managed to upgrade all the servers and workplaces for ABN Amro in Amsterdam, the Netherlands (more than 2.500 workplaces, applications and servers), without any disturbance of the normal business processes.

 

·   Salesforce related: Apex • VisualForce • Apex Data Loader Scripting • Informatica ETL • Eclipse + Force.com IDE • Mavensmate • Ant • Conga Merge • Dreamfactory Snapshot • Clicktools • Jenkins • Git • Jira

·   Methodologies: Agile/Scrum • RUP • Extreme Programming • DSDM • PRINCE2 • ISO9001 • Offshore Software Development • Critical Chain Project Management (Goldratt) • Balanced Scorecard • EFQM • Function Point Analysis • ER Modeling.