SASAN KOOCHEK
Home:
203-801-4363
Cell:
203-803-6235
Sasan.Koochek@Gmail.Com
220 Gerdes
Road,
New Canaan,
PROFESSIONAL
SUMMARY
Technical &
Business oriented leader in Product Management and Development,
Infrastructure Design and Implementation in Telecom and Information
Technology with domestic and international experience in
Broadband, Video, On Demand, VoIP and Advanced Data Services such as
Metro-Ethernet to boost performance, and to substantiate and implement next
generation of platforms, new services and products.
Track record in new
product implementation from concept to launch, transforming products for
technical implementation and IT requirements, turning-around faltering
programs and projects, developing and implementing new initiatives, products
and processes that support marketing, business operations, customer support,
sales support and new product commercialization.
Intimate knowledge
of Product Management and Development Cycle (PLC), Network Infrastructure,
Interactive TV software architecture, Ethernet services and technologies
(Layer 2 and Layer 3 protocols), Cable DOCSIS & FTTH FiOS platform (TV,
Internet, VoIP), Hardware design, Software design and application
programming, testing, project management, IT requirement development and
analysis, SLA, RFI, RFP and process improvement.
Master of Science (scholarship) – Northeastern
University,
Boston, MA 1986 -
Major in Electrical Engineering, Minor in Computer Science
Bachelor of Science (with Honor) - Northeastern
University,
Boston, MA 1983 - Major in Electrical Engineering, Minor in Computer
Design
CAREER
HIGHLIGHTS & ACCOMPLISHMENTS
▪ Seven years of experience with
Telecom startups in new Technologies and Products, plus seven years of
Engineering at Science and Technology organization, plus eleven years in
business Product Development, Management & Implementation
▪ Detail-oriented, hands-on, organized
and structured in managing a team, reporting, performing tasks and producing
results
▪ Executed Telecom Infrastructure
Upgrade (7600 series to ASR) & (IPv4 to IPv6), and managed implantation
of NOC
▪ Successfully launched IPv6 in
support of Business Customers
▪ Set the strategy for product
expansion to the enterprise educational, hospitality and healthcare vertical
market segments
▪ Launched new services, led efforts
from concept to launch, utilizing corporate Six Sigma launch process
▪ Prepared and conducted presentation
to CMO, CIO, Sr. VPs & Executives and Sales on product development &
recommendation
▪ Managed IT requirements
implementation of Ethernet Access to Private IP and Ethernet over GPON/BPON
network
▪ Awarded “Certificate of Recognition”
for Metro-Ethernet (EVPL, ELAN) service launch
▪ “Excellence Award” for Ethernet
product implementation
▪ Directed a team of Sr. Managers
& Consultants to implement Ethernet Services for enterprise market
segment; such as: EVPL & ELAN services, Protected Access Line, QoS
(Real-time, Priority, Basic Data) for sending voice, video, and data
simultaneously over a converged IP network
EXPERIENCE
Developing and
Managing products and programs, Architectures, Technology Upgrades, Business
Cases, Financial Analysis, Revenue Projections, Assist with Legal and
Regulatory issues, Market Sizing, Product Roadmap, Market Trend Analysis,
Competitive Analysis, Technology and IT requirement development and
implementation, service provider evaluation & integration, pre and
post-sales support, service costing and pricing, and product launches in the
Enterprise, SMB, and Consumer market segments. Proficient in
architecture and in depth knowledge of products in VOD, tru2way, EBIF, EVPL
& ELAN and Ethernet services, Operational Support Systems, IT software
architecture, enterprise converged access network, MPLS Network, WiMAX &
WiFi, Fiber, SONET, GPON, CWDM & DWDM, hardware & software design,
Voice Recognition & Text-to-Speech, IVR systems and integrated solutions.
Cablevision Systems Corporation – Principle Consultant,
Implementation & Management
03/2011 to 11/2013
Network Engineering & Inside Plant –
IP Analysis, Network Architecture, Platform Implementation and Management
▪ Outstanding understanding of
End-to-End Cable Network infrastructure, Core and Peer Network, DHCP/DNS,
Load-balance, Firewall, Security, Video & Data Distribution Platform and
Services, Network Operation Center, monitoring and HFC
▪ Prepared Analysis on Core IP
Condition; Prepared an overview of IPv4 existing plan and processes, and
strategy on IPv4 depletion, NAT444 and IPv6 deployment and migration; Planned
overall launch plan; Identified Risks; Met with head of the organizations to
present the plan and the impact to their organizations; Prepared launch plan
presentation to Operational and Executive Steering Committee; Led
Implementation of NAT444 and IPv6
▪ Managed all IP Network Technology
and Inside Plant activities, covering Multiplexers, Transcoding, Encoding,
and broadcast;
▪ Managed implementation of F5 Load
Balancers & SSL, for even traffic distribution cross servers, increase
capacity and reliability and performance; Led efforts to implement Fairshare
Traffic Management Systems, DNSSEC systems to protect against IP address
fabrication, Radware Security Systems to protect against Denial-of-Service
attacks, Red Seal security risk management system to check for security holes
within the network; Prepared and presented Plans (MS Project), Analysis
(XLS); Project Managed IP network infrastructure upgrade;
▪ Managed Headend Directors, their
activities and projects on system installation, expansion and architecture
improvement; Established structure across all Network Engineering projects,
define activities, timelines, accomplishments, issues, and organized entire
Network Engineering Operation; Structured and translated work plan from
Director to C- level; Led directors on delivery and planning of projects,
addressing issues, preparing timeline, and roadmap
Technical Product Development
▪ Deployed IPv6 across Optimum
platform and infrastructure to address Lightpath Business Customers’
requirements
▪ Implemented Video Slate Message to
improve customer experience when Source Provider failure
▪ Managed transition of departmental
Operation Centers to newly formed Network Operation Center (NOC); Worked with
Metrics and Systems to Collect and Generate reports; Worked with Vendors
to create and enhance system monitoring alarms;
Zodiac Interactive – Director of Product
(Providing Interactive TV solution to Cablevision
Corp.)
11/2010
to 02/2011
STB iTV Applications, Middleware, and
Cloud Solution – Product Management
▪ Self-educated on company’s lines of
products and services on Interactive TV, STB solution and cloud based
solution; Addressed clients’ (Cablevision & Rogers Communications)
product requirements for next generation of iTV service offerings; Developed
Product White Paper and Product Overview for Company’s Advanced Interactive,
Cloud Based, Client/Server, and Enhanced TV Solution to address Social
Networking and Advanced Advertisement
▪ Prepared Market Analysis, Trend
Report, Competitive Research on Interactive TV, Internet TV, Advanced
Advertisement, Connected TV, STB Demand, Social Network Trend, STB Roadmap,
and Broadband
▪ Prepared presentation and
suggestions to reform existing products for integration with Facebook &
next generation of Social Net
▪ Championed the efforts to design
corporate new website; Engaged and directed vendor to implement the new
website
Time Warner Cable (NYNJ Region) – Management (Video, Data, and
Voice)
03/2010 to 09/2010
▪ Created Product Development
End-to-End process plan, Created the structure and processes to launch new
programs through the product life cycle management, Developed project plan to
manage projects; such as: Movie Pass Package, Mobile Broadband
▪ Prepared business requirements and
engaged IT to implement online application and tool to empower Sr. Executives
to view product Key Performance Indicators (Sales, Revenue, RPU, etc.)
▪ Prepared business requirements to
develop online system to store, retrieve, and generate report based on
corporate TV programming database (such as: NDSC, CH#, Program Guide,
Producers’ Information, Region Specific Information, etc.)
▪ Prepared presentation on WiMAX,
Wi-Fi and GSM and presented to Sr. Executives
▪ Liaison between TWC Residential and
Business Class team to share programs, projects and products
Verizon Corporate Marketing – Sr. Technical Marketing Product
Management &
Development
7/2006 to 10/2009
Ethernet Service over FTTH FiOS - Product
Development and Management; Architecture / Engineering
▪ Product Developer for FTTH FiOS
Access to Private IP network, and EVPL/ELAN on FTTP Platform; Developed
Product Service Description, Business Requirements; Worked with IT &
Technology to design Operational Support Systems and the network elements;
Prepared revenue forecast, market sizing and led cross functional team on
product launches;
▪ Prepared and Presented product and
project plan, status and progress to steering committee and executive team
▪ Developed FTTH product requirements
for Network Planning and Technology implementation; Such as: Desktop Optical
Network Terminals, Converged Fiber to the Desktop to support IpTV & VoIP,
GPON ONT & OLT, GigE Core Router Backbone Expansion, network connectivity
to MPLS network, VoD, vDSL1 & vDSL2 Broadband Home Router, MoCA 1.0/1.1,
MDU ONT, etc.
FTTH FiOS TV & Broadband for
Business - Product Development & Management; Architecture / Engineering
▪ Prepared FTTH FiOS TV product
roadmap, market trend, P&L, financial results (ARPL, Gross Sales, NATB,
Revenue, Churn, etc.), competitive analysis and presented to senior
executives
▪ Led the expansion strategy of FiOS
products (TV/Internet/VoIP) to the Enterprise Market; Led FTTP product enhancement
and development to align with Educational, Healthcare and Hospitality
verticals; Met and presented product strategy to the enterprise customers at
CIO and Sr. VP levels, and led the discussions to understand customers’
requirements; The list of clients includes: Stony Brook University, Columbia
University, Thomas Jefferson University Hospital, Old Westbury College,
Starwood Hotels, LodgeNet, Goldman Sachs, Thomson Reuters, Pittsburgh
Penguins and others; Developed Service Description and Business Requirements;
Worked with Technology & Engineering to design the architecture; Worked
with IT to discuss business requirements and set priorities; researched
market size for the verticals, and prepared business case and revenue
forecast; Prepared and presented presentation to stage gate committee to
obtain the approval to move forward utilizing corporate launch process and
requested for funding for a project the size of $12 million in IT investment
▪ Developed, Managed and Launched FiOS
Internet bulk discount offering; Worked with Channels, Sales and Account team
to obtain the requirements; Prepared Business Requirement Documents; Led IT
to design Ordering, Processing, and Billing functionality; Led the
Go-To-Market efforts for product launch
Verizon Business (Enterprise Solution Group) – Sr. Product
Market Implementation
Manager
1/2002 to 6/2006
Ethernet Access Technical Product
Management and Development; End to End Architecture & Design
▪ Developed and Managed IT requirements,
processes and implementation of Ethernet Access to Verizon Business MPLS
Private IP Network; Worked with IT to develop Ordering, Provisioning,
Billing, and Repair systems and processes
▪ Prepared sales education materials
for new products, and conducted training to Sales branches & Account
Managers on Ethernet Sales Strategy; Developed presentations and decision
trees on Ethernet product selection process
Ethernet (EVPL, ELAN) – Product Development
& Implementation; End to End Architecture & Design
▪ Chosen to lead a group of Sr.
Managers & Consultants to implement new EVPL products for Verizon
Enterprise customers
▪ Led and Managed Ethernet product
implementation through stage gate process; Worked with Business Marketing
team to gather the requirements and Service Description; Worked with IT and
Technology to develop business OSS requirements; Reviewed the project with
Legal to obtain approval; Organized project plan & staged IT development
& product launch; Prepared FCC and PUC Service Filling packages and
worked with Legal and Regulatory to file tariffs, and service cost team for
cost analysis; Led process writers to document sale processes, ordering,
provisioning, and billing methods
▪ Created Service Level Agreement
(SLA) proposals and processes, analyzed financial impact, resolved concerns
with key stakeholders, such as Finance, Sales, Operations, Legal, Customer
Service, Technology
▪ Led network planning to implement
Verizon Network Inc. switches for Enterprise Solution Group, a saving of over
$30M to Verizon
Ethernet & Fast Packet –
Technical Product Development
▪ Championed the effort to design and
develop network traffic management (VitalSuite) platform architecture;
Managed and evaluated vendors and their products; Worked with engineering and
technology to implement products
Verizon Advanced Data Incorporation - Wholesale Product
Management
01/2001 to 1/2002
▪ Technical Product Manager to Verizon
Fast Packet (ATM and Frame Relay) Customer Service Management networks
▪ Directed the team to research products,
such as Fiber-To-The-Home, Customer Service Management for ATM and Frame
Relay
▪ Developed Service Level Agreements,
prepared financial analysis and cost studies
▪ Defined service descriptions,
prepared product planning and project plan from the start to the deployment
cycle
▪ Researched products such as Cache
Servers, Fiber Multiplexers, SONET, PRI/BRI, IP/VPN, & CWDM/DWDM
Verizon Communications (Science and Technology) –
Sr. Member of Technical Staff, Staff
Director
04/1993
to 1/2001
▪ Managed unified messaging and VoIP
vendors, such as Cisco, HP, Lucent, for technology implementation
▪ Project managed and prepared
responses to RFP/RFI & provided technical specification and testing
procedures
▪ Designer of Internet Customer Access
System, Personal Dialer System, AIN Services & Unified Messaging
▪ Administered networks, such as Cisco
AS5300 Access Server, Cisco 2600 VoIP, 6509, 7609 & 7500 Routers, and HP
Openview
▪ Designed and developed programs in
JAVA and HTML, and coordinated ISO-9000 program
▪ Championed software development and
hardware design for multimedia Home Information and Transaction System
▪ Designed, coded, debugged and
implemented voice processing hardware and systems
▪ Programmed T1 interface, X.25
network control lines, and TCP/IP on SUN Sparc stations
Lernout & Hauspie Speech Products – Project Manager &
Sr. Support
Engineer
06/1991 to 04/1993
▪ Project managed monitoring systems
for SWIFT financial networks
▪ Engineered systems for Voice
Recognition, Voice Verification & Compression, Text To Speech, and Low
Bit Rate Coding
▪ Led technical teams to design voice
and fax response units, simulators to load test systems, and develop
application in Windows
▪ Directed software developer in
programming & designed Voice Mail and Automated Attendant Systems
▪ Installed & managed corporate
Email, PBX, Intranet and Extranet platform
Perception Technology - Sr. System Engineer (R&D, Customer
Support, Quality Engineer)
06/1989 to 05/1991
▪ Electronic Publishing System
Engineer, Software Engineering Design & Development, coding in C++
▪ Designed, Tested, Trouble Shoot
Firmware, Hardware and Software
▪ Enhanced and Coded Application
Generator for Voice Processing Units and Voice Dialing Systems
Voicetek Corporation - Computer CPU, Hardware and Firmware
Design Engineer
01/1986 to 06/1989
▪ Designed and Developed Computer
Hardware, ASIC/PAL Programming, Visited customers sites and trouble shoot
firmware in assembly language; Designed Memory boards, Access I/O units,
& Added Text to Speech capability to VRUs
▪ Utilized Logic Analyzers to
troubleshoot hardware and program logical units (PAL)
▪ Programmed Firmware and CPU units to
enhanced telecom systems support form 32 lines to 64 lines, and reducing the
cost
GENERAL INFORMATION
Ø Marketing
Certifications: “Product Development and Product Management Leadership
Skills”
Ø Successfully
completed “Choosing To Lead: Mastering The Leadership” program
Ø Business Skills (2001-present): Business Case
Development, Product roadmap, Financial Analysis, Cross Functional Lead,
Customer Presentation & Requirements Gathering, Service Costing, Pricing,
Use case development, P&L, ARPL, NATB, etc.
Ø Technology Skills
& Certifications (1986-2000): “SLL using SCE”,
“Windows Programming”, “SQL”, “State of The Art Program”, “C++ Programming”,
Assembly Programming, Hardware and PC design, Microprocessor design, PLA
programming, SONET/SDH, Ethernet, Frame Relay, ATM, AIN, SS7,Cisco AS5300
Access Server, 6509 & 7609 Routers, Voice Recognition, Text To Speech,
Voice Coding, DSP, Cisco 2600, VoIP, API, HP OpenView, JAVA, HTML, SMS, SCP,
SCN, ISO 9000, LDAP, FTTP xPON/POS, OLT, ONT, SIP, RIP, EVC, E-LAN, E-Line,
EVPL, VLAN (802.1p, 802.1q), QoS, EPL, SAN, Ethernet Link Aggregation,
Ø Office Skills:
MS-Word, Excel, PowerPoint, Project, Visio, Lotus Notes, Outlook, etc;
Ø Personal interests:
Karate, Tennis, Paddle Court, Skiing, Biking, Traveling, Swimming, Financial
& Real Estate Investment