WILLIAM Y. CHEN

732 Litchfield Lane

Santa Barbara, California 93109

805-560-8069

will.y.chen@cox.net

SUMMARY:

 

·          15 years IT management experience in rapidly growing technology companies; over 20 years software, website, and database development experience; and over 15 years startup experience.

 

·          Expertise in building enterprise data infrastructures, migrating and integrating enterprise ERP and CRM systems, integrating SaaS-based business systems, and building recurring and metered subscription-based billing systems for SaaS businesses.

 

·          Expertise with business process analysis, engineering, and automation through deployment and integration of business systems to support finance, customer, and product life cycles.

 

·          Experience in automating all aspects of business operations for a diverse portfolio of online companies (includes B-2-B/B-2-C advertisement/marketing, ecommerce, video publishing, software, and SaaS companies).

 

·          Business operations and systems experience includes Accounting, Marketing, Sales, Business and Channel Development, Professional Services, Customer Support, Product Management, Engineering, IT, and HR.

 

·          IT management experience includes budgeting; building and mentoring effective IT teams and Helpdesk operations; implementing enterprise scale systems; managing outsourced resources, vendors, and services; building out and managing networks and data centers; managing multi-discipline projects; developing corporate IT policies; and managing Merger and Acquisition integration and consolidation projects.

 

EXPERTISE INCLUDES:

 

·          Requirements definition / Solutions architecture

·          Company-wide business process analysis and flowcharting (Visio)

·          Project management / SCRUM (MS Project, Jira)

·          Website development (.NET, .ASP, RoR, Perl, PHP, Coldfusion)

·          Database design and administration (MS SQL Server, mySQL, Sybase, Oracle)

·          API integration (SOAP, XML)

·          Sales and Marketing systems (Salesforce.com, Marketo, Exact Target)

·          Accounting systems (SAP, Intacct, QuickBooks)

·          Integration and ETL systems (IBM Cast Iron, Talend)

·          Business Intelligence (JasperSoft)

·          VOIP systems (FreeSwitch, Shoretel)

·          Wiki (Confluence)

·          Cloud servers (AWS, RightScale)

 

EXPERIENCE:

 

Independent Consultant   (2013-present)

·          IT project management

·          Database design and refactoring

·          Sales and marketing process design and automation

 

RightScale, Inc. (1/10 – 9/12)

A leading subscription-based cloud management platform and services startup company

 

IT MANAGER

·          Managed a team of seven IT staff supporting 200 world-wide employees. Staff consisted of two Desktop Support Engineers, one System Administrator, two Systems Analysts, one Programmer, and one Business Intelligence Developer.

·          Collaborated with executive and senior managers to align business objectives, needs, and priorities with IT.

·          Collaborated with Director of Security to implement IT security policies and practices.

·          Evaluated vendors and technologies, negotiated contracts, and managed multi-team projects.

·          Successfully migrated the accounting system from QuickBooks to Intacct.

·          Successfully migrated Aria billing system to a custom billing application that integrated Salesforce, Intacct, and the RightScale platform in three months.

·          Successfully developed an enterprise data model and warehouse that allowed for consolidated data analysis across Marketo, Salesforce, Intacct and the RightScale platform.

·          Provided business intelligence on revenue, marketing, sales, and customer usage.

·          Successfully developed and deployed a user activity analysis feed from the RightScale platform to Salesforce. The user activity feed integrated Marketo’s lead scoring system to create actionable daily sales activity tasks based on near real-time user activities.

·          Successfully integrated Salesforce to OpenAir (a professional services system).

·          Successfully consolidated three wikis into one corporate Confluence wiki.

·          Implemented Help Desk support system and improved IT operations and support levels. Developed SLAs for key IT operations.

·          Managed a global FreeSwitch VOIP system based on open source with a total global monthly phone bill under $1200.

 

 

MediaTrust   (1/07-8/09)

An $80M online advertisement platform and service startup company

 

CHIEF INFORMATION OFFICER

·          Developed and aligned business, IT, and product strategy. Developed and drove business objectives across organizations. 

·          Managed 25 staff in Product Management, Engineering, contract programmers, IT, Business Intelligence, and Sales and Marketing Operations, and Customer Service teams.

·          Increased efficiency and effectiveness of sales pipeline by at least 100% by driving new processes from Marketing and Sales through online advertisement delivery and accounting.

·          Increased overall company effectiveness by implementing and evolving a company-wide issue tracking system.

·          Delivered comprehensive business process analysis and reporting throughout the company.

·          Implemented integrated enterprise applications within first six months (Salesforce, SAP, data warehouse, and integration with advertisement delivery platform).

·          Implemented enterprise communications and productivity tools across multiple offices (video conferencing, Shoretel VOIP phone system, Confluence wiki, Jira issue tracker, Source Safe).

·          Migrated company to low cost/high reliability services (email/calendaring and data centers).

·          Implemented new web-based applications (online advertisement delivery and track system, data brokering system, and landing page automation and optimization system).

 

 

Lynda.com  (5/02 – 4/06)

The leading subscription-based online video training service company

 

DIRECTOR OF IT/SENIOR DEVELOPER

·          Responsible for all IT infrastructure including e-commerce site, websites, intranet, MS SQL Server, ftp site, file servers, VPN, firewalls, email, data center, backups, virus protection, desktops, and applications.

·          Developed subscription based online training website and rewrote e-commerce site. Rewrote billing system. Combined systems process over 35,000 credit card transactions per year.

·          Migrated websites into a highly redundant web farm architecture.

·          Redesigned public websites to provide unified logins and access to online materials.

 

 

Openwave   (11/00 – 2/01)

NASDAQ listed company formed by the merger of Software.com and Phone.com.

 

ENTERPRISE ARCHITECT

·          Developed system integration plans (Requirements, Level of Effort Assessments, Internal Statements of Work, project plans, enterprise data models) for IT help desk, customer support, and engineering systems.

 

 

 

 

Software.com  (3/97 – 11/00)

The leading carrier class messaging/email software platform startup company

 

DIRECTOR OF INFORMATION TECHNOLOGY

·          Instrumental in planning, building, and managing the global IT infrastructure and operations that allowed Software.com to become successful publicly traded company from startup to a billion dollar a year company.

·          Managed staff of 12 supporting world-wide operations.

·          Organized and managed Desktop Services, Network Services, and Business Systems groups.

·          Implemented Help Desk system and operations.

·          Implemented and supported customer support, product defect tracking, customer training tracking, machine tracking systems. Integrated order entry module into financial accounting system.

·          Implemented laptop strategy and IT procurement processes (budgets, inventory control, bar coding and auditing).

·          Implemented corporate-wide data backup and recovery processes.

·          Implemented and supported multimillion dollar product engineering and test labs.

·          Overhauled customer ftp site by integrating with it with the customer support and product tracking systems. Implemented customer portal sites. Overhauled intranet sites.

·          Built out VPN to regional offices across Americas, Asia, and Europe.

·          Developed standards and office and data center footprints to allow for rapid expansion.

 

Independent consultant  (8/96 – 3/97)

·          Consulted on database and web technologies for developing vertical market / industry specific web sites for Dental X Change and Kinetics.com. Developed designs for integrating directory and online catalog technologies.

 

Global Shopping Network  (10/94 – 8/96)

FOUNDER/PRESIDENT

·          Founded and managed a 12 employee Internet startup company that developed a vertical market web site (MarineNet) targeting recreational watersports industries with over 500 hosted customers. Company was sold in March 1996 with the deal and commitments completed in August 1996.

·          Managed programming team that developed one of the first full-feature web sites offering full-text search, online classifieds, online catalog systems, map driven search engine, custom threaded forums, and an integrated directory system.

·          Developed sales channels consisting of over 30 sales people. Organized sales channels to provide the capability to sell to major and minor accounts.

·          Developed strategic partnerships with industry leaders to build an online community offering 5,000+ pages of information, 500+ company home pages, 15,000 item classifieds, 70,000 product online catalog, integrated buyer’s guides, and a yellow pages with over 40,000 business listings.

·          Developed partnership with Netcom to distribute access software that defaulted to web site.

 

Jet Propulsion Laboratory  (8/88 - 10/94)

SENIOR SYSTEMS CONSULTANT

·          Consulted and managed the implementation of Internet protocol-based information systems. Made several campus-wide presentations on various topics related to the WWW. Successfully implemented a campus-wide document retrieval and imaging system for both JPL and NASA headquarters.

 

First Interstate Mortgage Company  (5/87 – 8/88)

INTERNAL CONSULTING INTERN – Strategic Planning and Control

·          Conducted workflow and operational studies. Implemented bar-code scanning system to track 400,000 loan files across the secondary market and servicing pipeline.

 

EDUCATION:  UNIVERSITY OF CALIFORNIA, LOS ANGELES  (B.A. Psychology 1989)

 

REFERENCES: Available Upon Request